#JamieVsLondon
#JamieVsLondon - Jamie Laing dances, dates and undresses
Made in Chelsea star takes on 10 of London's toughest challenges in one day – and films the entire experience on our new wearable camera, COMPASS.
We challenged Jamie Laing to endure 10 of London's most intense experiences and film himself in the process to show just how awesome our latest Drift wearable camera, COMPASS, really is. The challenges were defined after conducting a survey among the capital's residents, and for a second, we thought that Jamie might not brave our test and back out...He did exactly the opposite!
On the day, the Made in Chelsea star attempted multiple challenges like eating London's hottest curry, lasting a minute in the ring with a pro boxer and posing naked for a life drawing class, capturing the action with the new Drift COMPASS. He took it in his stride and even managed a smile here and there.
The day celebrated the remarkable challenges and experiences that Londoners face in their everyday lives and marked the launch of Compass, an affordable everyday wearable camera that lets you experience life from your perspective, not through a screen. Learn more
"London is my home but I've never lived it like this. We have all been to too many festivals, matches and shows that are ruined by people trying to film and watch them through a screen. With Drift Compass it's different – it's about living #LifeUnfiltered."
Jamie Laing
Inspired by action camera technology, the Drift Compass is raising the game in the wearable market and bringing lifelogging into the mainstream.
We followed #JamieVsLondon throughout the day – check out the video below and see if Jamie got the better of London.